MacBrant is The Mind Guy. He helps businesses build a culture of support and understanding within the workplace. Everyone has mental health, MacBrant will help you to nurture it in your business.
We wanted the business to occupy a personal space speaking direct to individuals, with an empathetic ear. it must speak on a personal level.
We worked with Paddy MacBrant to develop a name and a brand identity. We created several key messages relating to known coping methods around mental health issues.
As a start up business, it was important to keep costs down, we decided the most economical method would be to create a series of social media graphic postcards.
Brand Identity and logo
Social media graphic postcards